{"id":9184,"date":"2024-12-16T18:20:40","date_gmt":"2024-12-16T17:20:40","guid":{"rendered":"https:\/\/www.optingo.eu\/bez-kategorii\/automation-of-marketing-and-sales-processes\/"},"modified":"2025-01-03T18:41:16","modified_gmt":"2025-01-03T17:41:16","slug":"automation-of-marketing-and-sales-processes","status":"publish","type":"post","link":"https:\/\/www.optingo.eu\/en\/insight-en\/automation-of-marketing-and-sales-processes\/","title":{"rendered":"Automation of marketing and sales processes"},"content":{"rendered":"<div class=\"wpb-content-wrapper\"><p>[vc_section][vc_row][vc_column]<div class=\"wpb_content_element \"><style type=\"text\/css\">#ut_header_69f2d40b315d7 h2.section-title { font-size:30px !important; }<\/style><header id=\"ut_header_69f2d40b315d7\" class=\"section-header  ut-no-title-linebreak-mobile ut-no-lead-linebreak-mobile pt-style-2 header-left header-tablet-left header-mobile-center\"><h2 data-title=\"Automation of marketing and sales processes\"  data-responsive-font=\"section_title\" data-responsive-font-settings=\"{&quot;base-font-size&quot;:&quot;global&quot;,&quot;font-size&quot;:{&quot;desktop_large&quot;:&quot;30&quot;},&quot;base-line-height&quot;:&quot;global&quot;,&quot;base-letter-spacing&quot;:&quot;global&quot;}\" class=\"section-title  \"><span>Automation of marketing and sales processes<\/span><\/h2><\/header><\/div>[\/vc_column][\/vc_row][vc_row][vc_column][vc_column_text]<\/p>\n<h3>Sales and Marketing Leaders&#8217; Quest for Efficiency: The Role of Modern CRM Systems<\/h3>\n<p>Sales and marketing directors and managers often seek ways to streamline their teams&#8217; work. Many opt for implementing modern CRM systems designed to manage and automate business processes. A prime example of such a solution is <strong>bpm\u2019online<\/strong>, a comprehensive platform that automates daily marketing and sales tasks.<\/p>\n<hr \/>\n<h3><strong>CRM for Marketing Campaign Automation<\/strong><\/h3>\n<p>CRM solutions like Creatio enable the automation and oversight of marketing campaigns across various communication channels. Through an intuitive graphical interface, any sales or marketing team member can create campaigns with associated workflow scenarios. These workflows dictate automated and manual actions based on predefined parameters.<\/p>\n<p>A simple example of a marketing automation scenario might look like this:<\/p>\n<ol>\n<li>The system sends emails to a group of potential customers.<\/li>\n<li>It tracks those who land on the linked webpage and creates a task for the sales representative: &#8220;Call and schedule a meeting.&#8221;<\/li>\n<li>At the appropriate time, the system sends an automatic reminder for scheduled meetings to all potential clients.<\/li>\n<\/ol>\n<p>These automation workflows are built using an easy-to-use yet powerful block diagram tool. Each block represents an action monitored by the system (e.g., meeting a condition, customer interaction), an automated process (e.g., sending an email or SMS, reminding a salesperson), or a task assigned to an employee (e.g., making a follow-up call).<\/p>\n<hr \/>\n<h3><strong>Automating Routine Tasks in CRM<\/strong><\/h3>\n<p>The goal of implementing a modern CRM system goes beyond simply logging customer data and tracking interaction history. A good CRM should simplify daily tasks and minimize the time spent on data entry and analysis.<\/p>\n<p>With a 360-degree view of all customer data and related marketing campaigns, employees can avoid wasting time compiling reports from multiple sources.<\/p>\n<p>By creating workflows for marketing campaigns or individual customer actions, the system enforces best practices in sales and marketing procedures. This feature eliminates guesswork for employees, as the system guides them step-by-step through processes defined by their managers.<\/p>\n<hr \/>\n<h3><strong>Enhancing Business Processes for Better Performance<\/strong><\/h3>\n<p>Automating routine tasks accelerates customer service and improves employee productivity. Key performance indicators (KPIs) can be continuously monitored within the CRM system, ensuring positive changes are tracked effectively.<\/p>\n<p>With tools like bpm\u2019online, businesses can:<\/p>\n<ul>\n<li>Reduce manual efforts.<\/li>\n<li>Increase campaign efficiency.<\/li>\n<li>Drive consistent customer engagement.<\/li>\n<\/ul>\n<p>Modern CRM solutions are a cornerstone of operational excellence, ensuring that businesses not only meet but exceed customer expectations while enhancing internal efficiency.[\/vc_column_text][\/vc_column][\/vc_row][vc_row][vc_column]<div class=\"wpb_content_element \"><style class=\"bklyn-inline-styles\" type=\"text\/css\">#ut_scb_69f2d40b34428.ut-project-sc .widget-title { font-weight: 700; }#ut_scb_69f2d40b34428.ut-project-sc .widget-title { letter-spacing: 0.02em; }#ut_scb_69f2d40b34428 .ut-share-link:hover { color: #0060ec; }#ut_scb_69f2d40b34428 .ut-share-link:focus { color: #0060ec; }#ut_scb_69f2d40b34428 .ut-share-link:active { color: #0060ec; }<\/style><ul id=\"ut_scb_69f2d40b34428\" class=\"ut-project-sc clearfix  ut-project-sc-left ut-project-sc-tablet-left ut-project-sc-mobile-center no-border\"><li><h6 class=\"widget-title\"><span>Podziel si\u0119 z innymi tym artyku\u0142em<\/span><\/h6><\/li><li><a class=\"ut-share-link sc-facebook\" data-social=\"utsharefacebook\"><i class=\"fa fa-facebook\"><\/i><\/a><\/li><li><a class=\"ut-share-link sc-twitter\" data-social=\"utsharetwitter\"><i class=\"fa-brands fa-x-twitter\"><\/i><\/a><\/li><li><a class=\"ut-share-link sc-linkedin\" data-social=\"utsharelinkedin\"><i class=\"fa fa-linkedin\"><\/i><\/a><\/li><li><a class=\"ut-share-link sc-pinterest\" data-social=\"utsharepinterest\"><i class=\"fa fa-pinterest\"><\/i><\/a><\/li><li><a class=\"ut-share-link sc-xing\" data-social=\"utsharexing\"><i class=\"fa fa-xing\"><\/i><\/a><\/li><\/ul><\/div>[\/vc_column][\/vc_row][\/vc_section][vc_section][vc_row bklyn_overlay=&#8221;true&#8221; bklyn_overlay_pattern=&#8221;true&#8221; bklyn_overlay_pattern_style=&#8221;bklyn-style-three&#8221; background_position=&#8221;center center&#8221; background_attachment=&#8221;fixed&#8221; css=&#8221;.vc_custom_1496162923926{background-image: url(http:\/\/themeforest.unitedthemes.com\/wpversions\/brooklyn\/xml\/demo1\/wp-content\/uploads\/2017\/05\/music-key.jpg?id=3787) !important;background-position: center !important;background-repeat: no-repeat !important;background-size: cover !important;}&#8221; bklyn_overlay_color=&#8221;rgba(44,62,80,0.5)&#8221;][vc_column]<div class=\"wpb_content_element \"><style type=\"text\/css\">#ut_header_69f2d40b347b9 h3.section-title, #ut_header_69f2d40b347b9 h3.section-title span { color:#ffffff; }#ut_header_69f2d40b347b9 h3.section-title { font-size:30px !important; }#ut_header_69f2d40b347b9.pt-style-2 .page-title span:after, #ut_header_69f2d40b347b9.pt-style-2 .parallax-title span:after, #ut_header_69f2d40b347b9.pt-style-2 .section-title span:after { background-color:#ffffff !important;}<\/style><header id=\"ut_header_69f2d40b347b9\" class=\"section-header  ut-no-title-linebreak-mobile ut-no-lead-linebreak-mobile pt-style-2 header-center header-tablet-center header-mobile-center\"><h3 data-title=\"Do you want to improve customer satisfaction and better customize your offerings? We would be happy to discuss with you the benefits, opportunities and concerns you have. We encourage you to share your experiences, insights and impressions. Get in touch with us today.\"  data-responsive-font=\"section_title\" data-responsive-font-settings=\"{&quot;base-font-size&quot;:&quot;global&quot;,&quot;font-size&quot;:{&quot;desktop_large&quot;:&quot;30&quot;},&quot;base-line-height&quot;:&quot;global&quot;,&quot;base-letter-spacing&quot;:&quot;global&quot;}\" class=\"section-title  \"><span>Do you want to improve customer satisfaction and better customize your offerings? We would be happy to discuss with you the benefits, opportunities and concerns you have. We encourage you to share your experiences, insights and impressions. Get in touch with us today.<\/span><\/h3><\/header><\/div>[\/vc_column][\/vc_row][\/vc_section][vc_section][vc_row][vc_column][vc_row_inner][vc_column_inner width=&#8221;1\/2&#8243;]<div  class=\"wpb_content_element   clearfix\"><style type=\"text\/css\">#ut_am_69f2d40b4a476 { opacity: 1; }#ut_am_wrap_69f2d40b4a477 .ut-image-gallery-item-caption-title h3 { letter-spacing: 0em; }#ut_am_wrap_69f2d40b4a477 .ut-gallery-slider-caption { font-weight: bold; }#ut_am_wrap_69f2d40b4a477 { text-align: left; }@media (min-width: 768px) and (max-width: 1024px) { #ut_am_wrap_69f2d40b4a477 { text-align: left !important; } }@media (max-width: 767px) { #ut_am_wrap_69f2d40b4a477 { text-align: center !important; } }<\/style><div id=\"ut_am_wrap_69f2d40b4a477\" class=\"ut-image-gallery-image \"><div id=\"ut_reveal_69f2d40b4a478\"  data-appear-top-offset=\"auto\" class=\"ut-animated-image-item ut-image-gallery-item ut-animation-done \"><a class=\"ut-deactivated-link\" href=\"#\"><div class=\"ut-animated-image-zoom\"><img loading=\"lazy\" decoding=\"async\" class=\"ut-lazy skip-lazy ut-animated-image \"  id=\"ut_am_69f2d40b4a476\" src=\"data:image\/svg+xml;charset=utf-8,%3Csvg xmlns%3D'http%3A%2F%2Fwww.w3.org%2F2000%2Fsvg' viewBox%3D'0 0 627 940'%2F%3E\" data-src=\"https:\/\/www.optingo.eu\/wp-content\/uploads\/2024\/12\/colored-cubes-with-employee-and-management-icons-2023-11-27-05-26-09-utc-2.png\" width=\"627\" height=\"940\" alt=\"\"\/><\/div><\/a><\/div><\/div><\/div>[\/vc_column_inner][vc_column_inner width=&#8221;1\/2&#8243;]<div class=\"wpb_content_element \"><style type=\"text\/css\">#ut_header_69f2d40b4a9e6 h3.section-title { font-size:30px !important; }<\/style><header id=\"ut_header_69f2d40b4a9e6\" class=\"section-header  ut-no-title-linebreak-mobile ut-no-lead-linebreak-mobile pt-style-2 header-left header-tablet-left header-mobile-center\"><h3 data-title=\"Feel free to contact us:\"  data-responsive-font=\"section_title\" data-responsive-font-settings=\"{&quot;base-font-size&quot;:&quot;global&quot;,&quot;font-size&quot;:{&quot;desktop_large&quot;:&quot;30&quot;},&quot;base-line-height&quot;:&quot;global&quot;,&quot;base-letter-spacing&quot;:&quot;global&quot;}\" class=\"section-title  \"><span>Feel free to contact us:<\/span><\/h3><\/header><\/div><div id=\"ut_cf7_colors_69f2d40b4af20\" class=\"wpb_content_element ut-cf7-dark-skin \">\n<div class=\"wpcf7 no-js\" id=\"wpcf7-f9232-o1\" lang=\"en-US\" dir=\"ltr\" data-wpcf7-id=\"9232\">\n<div class=\"screen-reader-response\"><p role=\"status\" aria-live=\"polite\" aria-atomic=\"true\"><\/p> <ul><\/ul><\/div>\n<form action=\"\/en\/wp-json\/wp\/v2\/posts\/9184#wpcf7-f9232-o1\" method=\"post\" class=\"wpcf7-form init\" aria-label=\"Contact form\" novalidate=\"novalidate\" data-status=\"init\">\n<fieldset class=\"hidden-fields-container\"><input type=\"hidden\" name=\"_wpcf7\" value=\"9232\" \/><input type=\"hidden\" name=\"_wpcf7_version\" value=\"6.1.5\" \/><input type=\"hidden\" name=\"_wpcf7_locale\" value=\"en_US\" \/><input type=\"hidden\" name=\"_wpcf7_unit_tag\" value=\"wpcf7-f9232-o1\" \/><input type=\"hidden\" name=\"_wpcf7_container_post\" value=\"0\" \/><input type=\"hidden\" name=\"_wpcf7_posted_data_hash\" value=\"\" \/><input type=\"hidden\" name=\"_wpcf7_recaptcha_response\" value=\"\" \/>\n<\/fieldset>\n<div class=\"uacf7-form-wrapper-container uacf7-form-9232  \"><label> Your name <span class=\"wpcf7-form-control-wrap\" data-name=\"your-name\"><input size=\"40\" maxlength=\"400\" class=\"wpcf7-form-control wpcf7-text wpcf7-validates-as-required\" autocomplete=\"name\" aria-required=\"true\" aria-invalid=\"false\" value=\"\" type=\"text\" name=\"your-name\" \/><\/span> <\/label>\n\n<label> Company e-mail <span class=\"wpcf7-form-control-wrap\" data-name=\"your-email\"><input size=\"40\" maxlength=\"400\" class=\"wpcf7-form-control wpcf7-email wpcf7-validates-as-required wpcf7-text wpcf7-validates-as-email\" autocomplete=\"email\" aria-required=\"true\" aria-invalid=\"false\" value=\"\" type=\"email\" name=\"your-email\" \/><\/span> <\/label>\n\n<label> Mobile phone <span class=\"wpcf7-form-control-wrap\" data-name=\"your-phone\"><input size=\"40\" maxlength=\"400\" class=\"wpcf7-form-control wpcf7-text wpcf7-validates-as-required\" aria-required=\"true\" aria-invalid=\"false\" value=\"\" type=\"text\" name=\"your-phone\" \/><\/span> <\/label>\n\n<label>  Company  <span class=\"wpcf7-form-control-wrap\" data-name=\"your-company\"><input size=\"40\" maxlength=\"400\" class=\"wpcf7-form-control wpcf7-text wpcf7-validates-as-required\" autocomplete=\"name\" aria-required=\"true\" aria-invalid=\"false\" value=\"\" type=\"text\" name=\"your-company\" \/><\/span> <\/label>\n\n<label> How can we help? 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}#ut_blog_grid_69f2d40b4c65c .ut-blog-grid-article { margin-top: 10px; }<\/style><div id=\"ut_blog_grid_69f2d40b4c65c\" class=\"ut-blog-grid-module blog\"><div class=\"ut-blog-grid  clearfix ut-blog-grid-date-default\">\r\n<article id=\"post-9176\" class=\"grid-33 tablet-grid-50 mobile-grid-100 ut-blog-grid-article clearfix post-9176 post type-post status-publish format-standard has-post-thumbnail hentry category-insight-en\">\r\n    \r\n    <div class=\"ut-blog-grid-article-inner\">\r\n    \t\r\n\t\t\t\t\r\n                        \r\n\r\n        <!-- ut-post-thumbnail -->\r\n        <div class=\"ut-post-thumbnail\">     \r\n\r\n            <div class=\"entry-thumbnail\">\r\n\r\n                \r\n                <a title=\"Permanent Link to Go-Live: Differences between Traditional and No-code Approaches\" href=\"https:\/\/www.optingo.eu\/en\/insight-en\/go-live-differences-between-traditional-and-no-code-approaches\/\">                \r\n                    \r\n                    <figure class=\"ut-post-thumbnail-caption-wrap\">\r\n\r\n                        \r\n        <img loading=\"lazy\" decoding=\"async\" data-adaptive-images=\"{&quot;300&quot;:&quot;https:\\\/\\\/www.optingo.eu\\\/wp-content\\\/uploads\\\/2024\\\/12\\\/go-live-1-300x250.webp&quot;,&quot;500&quot;:&quot;https:\\\/\\\/www.optingo.eu\\\/wp-content\\\/uploads\\\/2024\\\/12\\\/go-live-1-500x417.webp&quot;,&quot;750&quot;:&quot;https:\\\/\\\/www.optingo.eu\\\/wp-content\\\/uploads\\\/2024\\\/12\\\/go-live-1-750x625.webp&quot;,&quot;1000&quot;:&quot;https:\\\/\\\/www.optingo.eu\\\/wp-content\\\/uploads\\\/2024\\\/12\\\/go-live-1-1000x833.webp&quot;,&quot;1500&quot;:&quot;https:\\\/\\\/www.optingo.eu\\\/wp-content\\\/uploads\\\/2024\\\/12\\\/go-live-1-1500x1250.webp&quot;,&quot;2500&quot;:&quot;https:\\\/\\\/www.optingo.eu\\\/wp-content\\\/uploads\\\/2024\\\/12\\\/go-live-1-2500x2083.webp&quot;}\" src=\"data:image\/svg+xml;charset=utf-8,%3Csvg xmlns%3D&#039;http%3A%2F%2Fwww.w3.org%2F2000%2Fsvg&#039; viewBox%3D&#039;0 0 1500 1250&#039;%2F%3E\" width=\"1500\" height=\"1250\" data-src=\"https:\/\/www.optingo.eu\/wp-content\/uploads\/2024\/12\/go-live-1-1500x1250.webp\" data-image-id=\"8604\" class=\"ut-adaptive-image wp-post-image skip-lazy \">\r\n\r\n        \r\n                        \r\n                    <\/figure>\r\n                    \r\n                <\/a>  \r\n                \r\n                <a href=\"https:\/\/www.optingo.eu\/en\/2024\/12\/\">\r\n                \r\n                    <div class=\"date-format\">\r\n                        <span class=\"day\">16<\/span>\r\n                        <span class=\"month\">Dec 2024<\/span>\r\n                    <\/div>\r\n                \r\n                <\/a>\r\n\r\n            <\/div>                                                                                                                         \r\n\r\n        <\/div><!-- close ut-post-thumbnail -->\r\n\r\n                \r\n                \r\n        <a class=\"ut-blog-link\" title=\"Go-Live: Differences between Traditional and No-code Approaches\" href=\"https:\/\/www.optingo.eu\/en\/insight-en\/go-live-differences-between-traditional-and-no-code-approaches\/\" rel=\"bookmark\">     \r\n              \r\n            <div class=\"ut-blog-grid-content-wrap\"> \r\n\r\n                \r\n                    <header class=\"entry-header\">\r\n\r\n                        <h2 data-responsive-font=\"grid_blog_title\" class=\"entry-title\">Go-Live: Differences between Traditional and No-code Approaches<\/h2>\r\n\r\n                    <\/header>\r\n                    <!-- close entry-header -->\r\n\r\n                 \r\n\r\n                <!-- entry-content -->\r\n                <div class=\"entry-content clearfix\">\r\n\r\n                    <p>[vc_section][vc_row][vc_column][\/vc_column][\/vc_row][vc_row][vc_column][vc_column_text]The Go-Live phase is that magical moment in the no-code application development process that symbolizes the start of a true&hellip;<\/p>\n\r\n                <\/div>\r\n                <!-- entry-content -->\r\n\r\n            <\/div>\r\n        \r\n        <\/a>\r\n        \r\n\t\t                        \r\n    <\/div>\r\n    \r\n<\/article>\r\n<!-- #post-9176 -->\r\n\r\n<article id=\"post-9169\" class=\"grid-33 tablet-grid-50 mobile-grid-100 ut-blog-grid-article clearfix post-9169 post type-post status-publish format-standard has-post-thumbnail hentry category-insight-en\">\r\n    \r\n    <div class=\"ut-blog-grid-article-inner\">\r\n    \t\r\n\t\t\t\t\r\n                        \r\n\r\n        <!-- ut-post-thumbnail -->\r\n        <div class=\"ut-post-thumbnail\">     \r\n\r\n            <div class=\"entry-thumbnail\">\r\n\r\n                \r\n                <a title=\"Permanent Link to Mistakes in thinking about Customer Experience\" href=\"https:\/\/www.optingo.eu\/en\/insight-en\/mistakes-in-thinking-about-customer-experience\/\">                \r\n                    \r\n                    <figure class=\"ut-post-thumbnail-caption-wrap\">\r\n\r\n                        \r\n        <img loading=\"lazy\" decoding=\"async\" data-adaptive-images=\"{&quot;300&quot;:&quot;https:\\\/\\\/www.optingo.eu\\\/wp-content\\\/uploads\\\/2024\\\/12\\\/Bledy_CX-300x250.webp&quot;,&quot;500&quot;:&quot;https:\\\/\\\/www.optingo.eu\\\/wp-content\\\/uploads\\\/2024\\\/12\\\/Bledy_CX-500x417.webp&quot;,&quot;750&quot;:&quot;https:\\\/\\\/www.optingo.eu\\\/wp-content\\\/uploads\\\/2024\\\/12\\\/Bledy_CX-750x625.webp&quot;,&quot;1000&quot;:&quot;https:\\\/\\\/www.optingo.eu\\\/wp-content\\\/uploads\\\/2024\\\/12\\\/Bledy_CX-1000x833.webp&quot;,&quot;1500&quot;:&quot;https:\\\/\\\/www.optingo.eu\\\/wp-content\\\/uploads\\\/2024\\\/12\\\/Bledy_CX-1500x1250.webp&quot;,&quot;2500&quot;:&quot;https:\\\/\\\/www.optingo.eu\\\/wp-content\\\/uploads\\\/2024\\\/12\\\/Bledy_CX-2500x2083.webp&quot;}\" src=\"data:image\/svg+xml;charset=utf-8,%3Csvg xmlns%3D&#039;http%3A%2F%2Fwww.w3.org%2F2000%2Fsvg&#039; viewBox%3D&#039;0 0 1500 1250&#039;%2F%3E\" width=\"1500\" height=\"1250\" data-src=\"https:\/\/www.optingo.eu\/wp-content\/uploads\/2024\/12\/Bledy_CX-1500x1250.webp\" data-image-id=\"8601\" class=\"ut-adaptive-image wp-post-image skip-lazy \">\r\n\r\n        \r\n                        \r\n                    <\/figure>\r\n                    \r\n                <\/a>  \r\n                \r\n                <a href=\"https:\/\/www.optingo.eu\/en\/2024\/12\/\">\r\n                \r\n                    <div class=\"date-format\">\r\n                        <span class=\"day\">16<\/span>\r\n                        <span class=\"month\">Dec 2024<\/span>\r\n                    <\/div>\r\n                \r\n                <\/a>\r\n\r\n            <\/div>                                                                                                                         \r\n\r\n        <\/div><!-- close ut-post-thumbnail -->\r\n\r\n                \r\n                \r\n        <a class=\"ut-blog-link\" title=\"Mistakes in thinking about Customer Experience\" href=\"https:\/\/www.optingo.eu\/en\/insight-en\/mistakes-in-thinking-about-customer-experience\/\" rel=\"bookmark\">     \r\n              \r\n            <div class=\"ut-blog-grid-content-wrap\"> \r\n\r\n                \r\n                    <header class=\"entry-header\">\r\n\r\n                        <h2 data-responsive-font=\"grid_blog_title\" class=\"entry-title\">Mistakes in thinking about Customer Experience<\/h2>\r\n\r\n                    <\/header>\r\n                    <!-- close entry-header -->\r\n\r\n                 \r\n\r\n                <!-- entry-content -->\r\n                <div class=\"entry-content clearfix\">\r\n\r\n                    <p>[vc_section][vc_row][vc_column][\/vc_column][\/vc_row][vc_row][vc_column][vc_column_text]On October 1st, we celebrate CX Day, or Customer Experience Day. This is a great time to take a closer&hellip;<\/p>\n\r\n                <\/div>\r\n                <!-- entry-content -->\r\n\r\n            <\/div>\r\n        \r\n        <\/a>\r\n        \r\n\t\t                        \r\n    <\/div>\r\n    \r\n<\/article>\r\n<!-- #post-9169 -->\r\n\r\n<article id=\"post-9158\" class=\"grid-33 tablet-grid-50 mobile-grid-100 ut-blog-grid-article clearfix post-9158 post type-post status-publish format-standard has-post-thumbnail hentry category-insight-en\">\r\n    \r\n    <div class=\"ut-blog-grid-article-inner\">\r\n    \t\r\n\t\t\t\t\r\n                        \r\n\r\n        <!-- ut-post-thumbnail -->\r\n        <div class=\"ut-post-thumbnail\">     \r\n\r\n            <div class=\"entry-thumbnail\">\r\n\r\n                \r\n                <a title=\"Permanent Link to How Customer Experience helps turn customers into Brand Ambassadors\" href=\"https:\/\/www.optingo.eu\/en\/insight-en\/how-customer-experience-helps-turn-customers-into-brand-ambassadors\/\">                \r\n                    \r\n                    <figure class=\"ut-post-thumbnail-caption-wrap\">\r\n\r\n                        \r\n        <img loading=\"lazy\" decoding=\"async\" data-adaptive-images=\"{&quot;300&quot;:&quot;https:\\\/\\\/www.optingo.eu\\\/wp-content\\\/uploads\\\/2024\\\/12\\\/ambasador_marki_o-300x250.webp&quot;,&quot;500&quot;:&quot;https:\\\/\\\/www.optingo.eu\\\/wp-content\\\/uploads\\\/2024\\\/12\\\/ambasador_marki_o-500x417.webp&quot;,&quot;750&quot;:&quot;https:\\\/\\\/www.optingo.eu\\\/wp-content\\\/uploads\\\/2024\\\/12\\\/ambasador_marki_o-750x625.webp&quot;,&quot;1000&quot;:&quot;https:\\\/\\\/www.optingo.eu\\\/wp-content\\\/uploads\\\/2024\\\/12\\\/ambasador_marki_o-1000x833.webp&quot;,&quot;1500&quot;:&quot;https:\\\/\\\/www.optingo.eu\\\/wp-content\\\/uploads\\\/2024\\\/12\\\/ambasador_marki_o-1500x1250.webp&quot;,&quot;2500&quot;:&quot;https:\\\/\\\/www.optingo.eu\\\/wp-content\\\/uploads\\\/2024\\\/12\\\/ambasador_marki_o-2500x2083.webp&quot;}\" src=\"data:image\/svg+xml;charset=utf-8,%3Csvg xmlns%3D&#039;http%3A%2F%2Fwww.w3.org%2F2000%2Fsvg&#039; viewBox%3D&#039;0 0 1500 1250&#039;%2F%3E\" width=\"1500\" height=\"1250\" data-src=\"https:\/\/www.optingo.eu\/wp-content\/uploads\/2024\/12\/ambasador_marki_o-1500x1250.webp\" data-image-id=\"8598\" class=\"ut-adaptive-image wp-post-image skip-lazy \">\r\n\r\n        \r\n                        \r\n                    <\/figure>\r\n                    \r\n                <\/a>  \r\n                \r\n                <a href=\"https:\/\/www.optingo.eu\/en\/2024\/12\/\">\r\n                \r\n                    <div class=\"date-format\">\r\n                        <span class=\"day\">16<\/span>\r\n                        <span class=\"month\">Dec 2024<\/span>\r\n                    <\/div>\r\n                \r\n                <\/a>\r\n\r\n            <\/div>                                                                                                                         \r\n\r\n        <\/div><!-- close ut-post-thumbnail -->\r\n\r\n                \r\n                \r\n        <a class=\"ut-blog-link\" title=\"How Customer Experience helps turn customers into Brand Ambassadors\" href=\"https:\/\/www.optingo.eu\/en\/insight-en\/how-customer-experience-helps-turn-customers-into-brand-ambassadors\/\" rel=\"bookmark\">     \r\n              \r\n            <div class=\"ut-blog-grid-content-wrap\"> \r\n\r\n                \r\n                    <header class=\"entry-header\">\r\n\r\n                        <h2 data-responsive-font=\"grid_blog_title\" class=\"entry-title\">How Customer Experience helps turn customers into Brand Ambassadors<\/h2>\r\n\r\n                    <\/header>\r\n                    <!-- close entry-header -->\r\n\r\n                 \r\n\r\n                <!-- entry-content -->\r\n                <div class=\"entry-content clearfix\">\r\n\r\n                    <p>[vc_section][vc_row][vc_column][\/vc_column][\/vc_row][vc_row][vc_column][vc_column_text]Customers who are satisfied with your company talk about you and even take pleasure in praising you to their friends&hellip;<\/p>\n\r\n                <\/div>\r\n                <!-- entry-content -->\r\n\r\n            <\/div>\r\n        \r\n        <\/a>\r\n        \r\n\t\t                        \r\n    <\/div>\r\n    \r\n<\/article>\r\n<!-- #post-9158 -->\r\n<\/div><\/div>[\/vc_column][\/vc_row]<\/p>\n<\/div>","protected":false},"excerpt":{"rendered":"<p>[vc_section][vc_row][vc_column][\/vc_column][\/vc_row][vc_row][vc_column][vc_column_text] Sales and Marketing Leaders&#8217; Quest for Efficiency: The Role of Modern CRM Systems Sales and marketing directors and managers often seek ways to streamline their teams&#8217; work. Many opt for implementing modern CRM systems designed to manage and automate business processes. A prime example of such a solution is bpm\u2019online, a comprehensive platform that [&hellip;]<\/p>\n","protected":false},"author":1,"featured_media":8943,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[142],"tags":[],"class_list":["post-9184","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-insight-en"],"yoast_head":"<!-- This site is optimized with the Yoast SEO Premium plugin v27.2 (Yoast SEO v27.2) - https:\/\/yoast.com\/product\/yoast-seo-premium-wordpress\/ -->\n<title>Automation of marketing and sales processes - Optingo<\/title>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/www.optingo.eu\/en\/insight-en\/automation-of-marketing-and-sales-processes\/\" \/>\n<meta property=\"og:locale\" content=\"en_US\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"Automation of marketing and sales processes\" \/>\n<meta property=\"og:description\" content=\"[vc_section][vc_row][vc_column][\/vc_column][\/vc_row][vc_row][vc_column][vc_column_text] Sales and Marketing Leaders&#8217; Quest for Efficiency: The Role of Modern CRM Systems Sales and marketing directors and managers often seek ways to streamline their teams&#8217; work. 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